I wasn’t born a coach.

I was a desk-job guy who was 20 kilos overweight, drinking and smoking every day, avoiding mirrors because I hated what I saw.

I did what everyone says: joined a gym, went “beast mode,” bought whatever the trainer pushed.

Instead of losing weight, I gained 5 more kilos and lost the little confidence I had left.

Start hard → quit harder → feel worse.

That loop ran my life.

Everywhere I looked the message was the same: “Pick one career, family, or health.”

Long workouts, bland meals, zero social life.

If I couldn’t stick to it, the blame was on me.

That thinking broke me more than the weight ever did.

One night, after another quiet breakdown, I realized no one was coming to save me.

If I wanted my life back, I had to become the help I needed.

So I started again, small and sane.

I studied nutrition and habit science.

I learned how short, focused workouts beat marathon gym sessions.

I practiced skillful eating so I could enjoy real food at home or outside and still drop fat.

I cleaned up sleep and stress.

No steroids.

No punishment.

I even kept my favorite fried chicken in the plan — and the scale still moved.

Bit by bit the belly softened, the back stopped yelling, mornings felt lighter.

More important, I got something I hadn’t felt in years: control.

Fitness stopped fighting my life and started fitting my life.

That changed everything — at work, at home, in my head.

That’s when I knew this wasn’t just my win.

It was my work.

I left a high-paying corporate job, earned my certifications, and built ASF with one promise to busy Indian professionals and entrepreneurs: you don’t have to choose between career, family, and health.

We became the anti-crash-diet rebellion and the bridge between fitness and real life.

We keep your dinners, your kid’s birthday cake, your client meetings.

We build around your calendar, your food, your energy.

The result? Simple daily wins that add up — 10–15 kilos down, stronger, calmer, sleeping better — not by pausing life, but by living it better.

Today people call me India’s #1 Urban Desk Job Professionals Fitness Coach.

Team ASF has helped 1,500+ Indian & NRI professionals take back their bodies and confidence — without starving, without killing social life, without spending hours in the gym.

If you’ve “tried everything” and think you’re the problem, you’re not.

You were given a game no working professional can win.

Change the game.

Build a system that gives you freedom, not more rules.

That’s what we stand for:

Fitness without sacrifice.

The last transformation you’ll ever need.

Live fit.

Live free.

I was exactly where you are — tired, ashamed, and stuck.

I found a way out.

Now I wake up every day to hold that door open for you.

When you’re ready, we’ll walk through it together.